产品经理-IAP

公司介绍

我们的客户是一家快速发展的AI硬件公司

职位描述

Responsibilities -Own the end‑to‑end strategy, roadmap, and execution for the in‑app purchase (IAP) ecosystem, including pricing, packaging, promotions, and monetization features. -Analyze user behavior, purchase funnels, and revenue performance to identify opportunities for growth and optimization. -Design and launch IAP products such as virtual goods, subscriptions, bundles, limited‑time offers, and loyalty programs. -Collaborate with design, engineering, data, marketing, and operations teams to deliver seamless and engaging purchase experiences. -Conduct A/B tests, experiments, and data‑driven evaluations to improve conversion, retention, and lifetime value. -Monitor market trends, competitor offerings, and platform policies (App Store, Google Play) to inform product decisions. -Define product requirements, write PRDs, and manage cross‑functional execution from concept to release. -Partner with finance and business teams to forecast revenue, track KPIs, and ensure alignment with company goals. -Ensure compliance with platform guidelines, legal requirements, and payment security standards. -Continuously refine monetization strategies based on user insights, analytics, and product performance.

职位要求

Qualifications -Bachelor’s degree or above in Business, Economics, Computer Science, or a related field. -Proven experience in product management, monetization, or growth roles within mobile apps, gaming, or digital products. -Strong analytical skills with proficiency in data tools and experimentation methodologies. -Deep understanding of IAP mechanics, user psychology, and digital economy design. -Ability to translate business objectives into actionable product requirements. -Excellent communication and cross‑functional collaboration skills. -Strong ownership mindset and ability to thrive in fast‑paced environments. Preferred Qualifications -Experience with mobile game monetization, virtual economies, or subscription products. -Familiarity with App Store and Google Play policies, payment systems, and platform analytics. -Background in user research, behavioral economics, or pricing strategy. -Experience working with BI tools (e.g., Looker, Tableau, Amplitude) or SQL. -Knowledge of A/B testing frameworks and growth experimentation.

公司介绍

职位描述

职位要求

Cassie Lin